Yacht brokerage firm, Allied Marine, had made the dream of yacht ownership, a reality for hundreds of people. Despite this, they were relatively unknown. They turned to James Ross to change that by expanding their marketing efforts. We launched the initiative by running spread ads in major boat and yachting magazines. The creative, beautiful, eye-catching ads perfectly captured the magic that purchasing a yacht from Allied could bring to someone’s life. The ads garnered industry accolades and provided many qualified leads.